Editor?s note:?
Matt Cohler is?a General Partner at?Benchmark Capital. He?s responsible for identifying investment opportunities in Internet-related companies in addition to working closely with companies across the firm?s portfolio. You can follow him on Twitter?here.? Building and controlling a marketplace is hard. Marketplaces consist of two sides: supply (sellers) and demand (buyers). To build a marketplace, you need to aggregate both sides of the market. And to control that marketplace, you need to have more visibility into both sides of the market than anyone else has -- in real time.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/an_odXt5F1w/
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